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Wholesale in the Hudson Valley

Cornell Cooperative Extension’s (CCE) Wholesale Producer Readiness Program for the Hudson Valley is offering a workshop at CCE-Ulster County in Kingston on June 29 on growing for wholesale markets.

The Hudson Valley Wholesale Producer Readiness Program is sponsored by LEP with support from CCE – Orange County, Cornell National GAPs program, the Produce Safety Alliance, Cornell University, and New York State Department of Agriculture and Markets.

This workshop will help producers who are already established in wholesale sales to better understand the needs of produce buyers. It will also help producers who want to begin to access wholesale markets by giving information and insight into both the written and unwritten requirements of these markets.

Agenda

6:00 pm Coffee & Refreshments

6:10 pm Introductions

6:20 pm Saeed Ahktar, New York State Department of Agriculture and Markets

  • State labeling requirements for packing apples and potatoes
  • GAP certification assistance program
  • Q&A session regarding US grades for fruit and vegetables

6:50 pm Bob Weybright, CCE, Eastern New York Commercial Horticulture Program

  • Overview of what attributes are considered by the wholesale market channels
  • Discussion about why these attributes are important as well as resources on where to learn more about grading and packing standards

7:20 pm Break

7:30 pm Panel Q&A discussion (NY wholesale buyers & retailers)

  • Buyer requirements, shortages, needs, wants, and pet peeves

The attendance fee is $10 per person. To register, contact Erik Schellenberg at CCE Organge County: [email protected], 845-344-1234

More details are available on the CCE Ulster website: https://bit.ly/1QNVfqc

 

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